The Journal of SITA Couture.
Stories of design, style, and the values that shape them, told through the people, places, and experiences that bring them to life.
The Journal of SITA Couture.
Stories of design, style, and the values that shape them, told through the people, places, and experiences that bring them to life.
From The Blog
What a beautiful morning at the @thegroupsd event at @foxpointfarms — thank you @1beachgirl Cristy for inviting us! ✨And thank you @thegroupsd 🌟🙏🏽💕
I absolutely love Fox Point Farms and the stunning energy that flows throughout it. Huge kudos to the founders for creating such a thoughtful community gathering place filled with farms, animals, fresh food, and truly beautiful vibes.
It was such a joy connecting with so many inspiring founders — heart-centered people doing incredible things in the world. 💛
And of course, I was thrilled to see the gorgeous Cristy wearing the Mandy Pants paired with the Rie Vest. This look perfectly captures what I love most about the collection: effortless style that’s elevated, comfortable, functional, and undeniably chic.
There’s just something about this line that feels so right for San Diego living… maybe growing up in Valley Center has a little something to do with that. ☀️
#BeachRoots #Community #LocalStyle #SustainableFashion #HealthAndWellness SanDiegoStyle ConsciousLiving EffortlessStyle WomenSupportingWomen @foxpointfarms @1beachygurl @thegroupsd @sitacouture
Looking forward to our pop up tomrrw eve @paseahotel with Melissa Solis. 🧜♀️⭐️
#EarthMermaidMini #Roots
#EvitaMidi #CelesteInfinityScarf #LaurenMermaidMaxi #spa #resort #travel #functional #fashion #feminineCasual #vibrant #Earth #Color#NativeLuxury @sitacouture @isabellarosedesign.co @shawn_melissa @auntiecreations @paseahotel
A Sneak Peek into Christal’s Magical Fitting
I’ll never forget the scorching hot Sunday I met Christal at a SITA Couture open-air pop-up. She had just lost her husband in a tragedy and was there with her six kids and family friends. Yes, 6 kids! 😍🥹
Her children took over our booth like they were babes in a candy shop. You could see Christal’s joy in watching them have fun. Even in the early stages of grief, motherhood pushed her to create joyful moments for her family.
That day, Christal didn’t buy much for herself. She told me she’d prefer a personal fitting, wanting to really immerse herself in the experience. It was clear she was still in shock, balancing tears with moments of laughter.
A year and 1/2 later, we reconnected at our Winter Solstice event. Whoa!! What a beautiful refecltion of focus, great friends and pure love.Christal was now a local body-building champion, her eyes no longer clouded by sorrow. She had channeled that grief into fuel for her dreams.✨
And yes! She finally got her SITA Couture personal fitting! We spent the afternoon adorning her stunning, sculpted body in all of her favorite styles, basking in her newfound strength and confidence.
To make it even more magical, a local Spanish guitarist—who had heard about her journey—offered a beautiful serenade, turning her fitting into an unforgettable fairytale moment.🧚🏻🥰
Christal’s journey reminds me of the greatness that runs in all of us—a greatness known only to ourselves, but fueled by the love and encouragement of others. Love you Christal! Thank you for blessing our shop with your presence and great energy!
More to come from this one as we follow her next competition share her magic 🏆🤩💘
#joy #dreams #style #travel #ootd #clothestolivein #resort #madeinusa #coastalchic #sustainablefashion #spa #resort #lounge #coastalchic #healthandwellness #lifestyle #personalfitting @barbellswithbarbie @sita_thompson @sitacouture
SITA Couture and the Historical Derby community cordially invite you to our 3rd annual Winter Solstice celebration this Saturday, December 21, 2024, from 1 PM to 6 PM. ✨
Join us for a festive shopping experience as our boutique and the entire community come alive with local, predominantly Native, and women-owned businesses.
Enjoy speeches and poetry related to the Solstice, listen to beats by the Red Warrior drummers, and indulge in delicious food and tea.
We are thrilled to announce that our newly arrived, hand-woven Native belts and trims from Uruapan are now in stock! These trims and belts, which many of you have been eagerly awaiting, pair beautifully with everything in the SITA Couture collection. We can’t wait to share the beauty, artistry, and stories behind our fashion.
In addition to our new arrivals, we will be featuring AMAZING Native women-owned and local businesses, including Bonita Beads, Ruth Ann’s N8iV Beauty & Skin @n8iv_beauty , Rose’s @encinitashoney , Tygers Tea Kombucha @mysticmonk_artstudio , Judy Comptons @malaandmantra Hiens’ homemade candles @cccelebration , and integrative bodywork sessions by @mikhael44 in the airstream. Our wonderful neighbors at @portal.exp will also be joining us.
This event honors and celebrates the meaningful, powerful work being done by our sisters and brothers at Way of the Sacred Mountain @wayofthesacredmountain and brings awareness to the issues surrounding Missing and Murdered Indigenous Women (MMIW). We proudly announce that Teyana, co-founder of Way of the Sacred Mountain, will be present to share her journey, inspirations, and visions.
The event will include prayers led by family and relatives, creating a meaningful moment of reflection and unity.
A portion of the proceeds from sales at this event will be donated to Way of the Sacred Mountain, supporting their important work.
We look forward to celebrating new beginnings with you✨🌻🪶
@sophialynnuribe @ashmazanec @wayofthesacredmountain @cccelebration @malaandmantra @mysticmonk_artstudio @encinitashoney @portal.exp @n8iv_beauty @jeanmarie7754 @sita_thompson @ironsisters_sd @sugarbearredbird @sitacouture
I’m often asked what exactly I’m doing when I head to Los Angeles for production, so I thought it would be nice to give you all a little behind-the-scenes glimpse. This video is a chance to introduce you to some of the incredible people who help bring @SITAcouture designs to life. I’ve been fortunate to work with this amazing team for over 10 years, and I want to take a moment to acknowledge their dedication and craftsmanship.
First, there’s Oscar, our talented pattern maker, who is responsible for translating our design concepts into precise patterns that are the foundation of every piece. Then we have Nacho, our expert cutter, who ensures each fabric is cut with the utmost precision. And of course, our skilled sewers—Isabel and Tuley—who are the ones who meticulously stitch everything together, turning raw materials into beautiful garments.
While there are a few other collaborators I work with in LA, this group is my core team when it comes to production. They are the ones I rely on whenever it’s time to bring a new collection to life, whether it’s for a large collection or a private label. Together, we focus on creating the best cuts, the most flattering fits, and the highest quality organic fabrics and finishes for our customers.
Our work is incredibly focused and demanding, but we also have a lot of fun along the way. There are definitely moments of tension when problems arise, and a design doesn’t come out quite as we envisioned. That’s when we roll up our sleeves, head back to the drawing board, and figure out what went wrong. It’s always an adventure, and there’s no room for compromise when it comes to quality. We keep tweaking the patterns and the fit until it’s perfect—not just for one size, but for every size, from extra small to extra large.
I am truly blessed to have such a talented and loyal team. Their expertise and commitment are a huge part of what makes our work so special, and I couldn’t ask for a better group of people to share this journey with.
🙏🏼⚡️✨🥰
#MadeinLA #sustainablefashion #inspired #travel #clothestolivein #teamwork #madeinusa #ootd #spa #resort #subtleluxury #feminine #casual #craftsmanship @sita_thompson @sitacouture
Excited to share our new Native trimmed Coastal cardigan, our yummy sizzling Sophie Sets that pair perfectly w/ our SITA Bonita jewel collaboration w/ Bonita Beads…
We look forward to sharing more as we this magical winter solstice season unfolds
💫🌷⚡️☀️
#ootd #gethook
#Tarajumper #BeechwoodModal #OrganicCottonVoile #SustsinableFashion #travel #spa #adventure #joy #play #farmToFab #clothesToLiveIn #NativeLuxury #womanOwned #slowfashion sitathompson @ninazenergy @camryn.watterss @sophialynnuribe @spacollab @sitacouture
Bali Bandeau and Diego shorts together again!! 💕
My favorite small set that seems to get so much use!
The double elastic on the Bali Bandeau provides the support needed to wear solo, then acts as a perfect undergarment for those tops and dresses I just don’t want to see or feel straps with!
Pack light, travel bright…☀️
This #Diegoshorts #Balibandeau ensemble never disappoints.
Simple easy style that solves the need for lightweight style on the go!
#accessories #sustainablefashion #travelwear #versatile #comfort #inspiring #cute #apparel #well#made #basics
@sita_thompson @sitacouture
Coastal , comfy and chic vibes
Soaking up the Cali sunshine in this effortless ensemble ..
#JennyWrapCap #olgaFlarePants
#ootd
#Balibandeau #fashionpos #travel #adventure #FashionMeetsWellnes #madeinLA #sustainablefashion #easyfit #lounge @kikimon_09 @sitacouture
Style that makes you smile!
Whether on holiday or hanging with your fam, always nice to have a robe ensemble that makes you feel fresh and adored!
#ootd #rumirobe #Balibandeau
#spastyle #lounge #joy #celebrate #easyfit #travelswell
#ootd #travel #lifestyle #spa #resort #travel #easyfit #shoplocal #lounge
#intimates #structure #support #simplestyle #sustainablefashion #madeinLA @sitacouture
Authenticity, integrity, and truth look so good on you!!! ♥️
This LA based brand provides women with sustainably sourced, locally manufactured & effortlessly stylish apparel. Make sure to check my website to learn more.
Thank you for supporting Sita Couture #luxuryfashion #spa #designerwear #madeinusa #fashiontrends #styleinspo #travel
Come together, shop together: Your community & your style
New cream colored #MaggyJams just in!
#organicCottonVoile #easyfit #travelswell #sustainablefashion #playful #madeinLA @sitacouture @ninazenergy
With the chaos and fear around us, we have the option to focus our attention on the beauty & love in everything. 🧡
However, life may change good fits and nature will always be in! 🏞 This white Kiara Maxi Hooded Dress is a great fit! Timeless style, effortlessly beautiful while also grounded and functional.✨️
Dress like the goddess you are! #highfashion #spa #fashiontrends #luxurygoals #stylegoals #travel
What a beautiful morning at the @thegroupsd event at @foxpointfarms — thank you @1beachgirl Cristy for inviting us! ✨And thank you @thegroupsd 🌟🙏🏽💕
I absolutely love Fox Point Farms and the stunning energy that flows throughout it. Huge kudos to the founders for creating such a thoughtful community gathering place filled with farms, animals, fresh food, and truly beautiful vibes.
It was such a joy connecting with so many inspiring founders — heart-centered people doing incredible things in the world. 💛
And of course, I was thrilled to see the gorgeous Cristy wearing the Mandy Pants paired with the Rie Vest. This look perfectly captures what I love most about the collection: effortless style that’s elevated, comfortable, functional, and undeniably chic.
There’s just something about this line that feels so right for San Diego living… maybe growing up in Valley Center has a little something to do with that. ☀️
#BeachRoots #Community #LocalStyle #SustainableFashion #HealthAndWellness SanDiegoStyle ConsciousLiving EffortlessStyle WomenSupportingWomen @foxpointfarms @1beachygurl @thegroupsd @sitacouture
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YOUTUBE
Real Talk.
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Join me on YouTube for behind the scenes, sustainable style tips, vlogs and honest conversations.
15x Iron Woman interviews Sita Thompson founder of SITA Couture
Celeste Infinity Mask / Scarf / Hoodie
KIARA BELEN founder of Fashion Life Tour Interviews TODD VITTI at SITA COUTURE shoot.
The ever-inspiring and awesome Kiara Belen for SITA Couture
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